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Building Stronger Relationships and Empowering Website Editors through Customized CMS Training

Building Stronger Relationships and Empowering Website Editors through Customized CMS Training

Posted by  | Mobile, Training & Governance, Usability/Accessibility

What You Need to Know: The Web Services Unit of the Internet Strategy Team has introduced a new training course for editors of hopkinsmedicine.org. Attendees completing the course gain the ability to navigate the CMS interface; create/edit folders and pages; format page content (headings, links, lists, tables); and insert and style images. Attendees gain knowledge(...)

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7 Things You Should Know About Building a Physician’s Online Reputation

7 Things You Should Know About Building a Physician’s Online Reputation

Posted by  | Faculty Profiles, Marketing, Reputation Management, Search Engine Optimization (SEO)

Ask Johns Hopkins Medicine physicians which of their colleagues has a strong online presence, and one of the names that you’re likely to hear is that of orthopaedic spine surgeon A. Jay Khanna. Khanna views his online footprint as a critical element of building his practice. It’s so important that he’s positioned iPads at checkout(...)

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Managing Your Online Reputation

Managing Your Online Reputation

Posted by  | Reputation Management

When we think about social media, most of us think of Facebook or Twitter. And most often, we make individual choices about our level of participation. However, a trend that practicing physicians need to be cognizant of is the increasing impact of physician ranking sites which provide basic information and allow the public to rate(...)

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